Sell The Pain, Not The Gain [Episode 321]

  All living creatures are motivated by two things.  The carrot and the stick.  Pain and pleasure. The reality is that humans are more motivated by the reduction of pain than the gain of pleasure. Which brings me to this.  When it comes to your marketing, you need to let people know of the consequences […]

4 Boxes to Check Before Starting Your Solopreneur Journey

You’re reading 4 Boxes to Check Before Starting Your Solopreneur Journey, originally posted on Pick the Brain | Motivation and Self Improvement. If you’re enjoying this, please visit our site for more inspirational articles. The following is adapted from The Aspiring Solopreneur: Your Business Startup Bible. Once you’ve created a fully-built, kickass business plan and […]

Freewheeling Podcast: One of the ladies

This week’s Freewheeling includes chats with two different riders, one going into her third year on Canyon-SRAM the other on the verge of discovering what a new team has to offer. Kasia Niewiadoma chats team bonds that grow stronger over the years, the equipment she knows she can rely on, and more, while Cecille Uttrup […]