Is the Pendulum Swinging Back?

If it isn’t obvious from my many posts using the Objective Management Group’s database, I love to mine facts on salespeople. I’m fortunate to have access to this large database and all the information it provides. And recently I’ve noticed a slight trend shift regarding how salespeople are motivated that needs to be shared. Motivation […]

The Top 20 Advantages of Event Gamification

Studies show that gamification helps to develop new skills, forms independence, and motivates event attendees. With the help of game mechanics, you can affect the communication within the event, the culture of the organisation, work efficiency, etc. What is gamification for events? Gamification in the event industry, or event gamification, is the use of game mechanics […]

Reaching Customers via Trusted Advisors

Reaching Customers via Trusted Advisors Many startups pitching LionBird have plans to market software to small businesses via their service providers. But how hard is it to create “affiliates” out of influencer groups such as accountants, lawyers, financial advisors and website builders who are trusted by end clients but who don’t traditionally cross-sell on those relationships? […]

How to get your kid to eat organ meats!

I’m here to tell you exactly how to get your kid to eat organ meats. (Organ meats from properly-raised, pastured animals who ate biologically appropriate diets, of course.) But first, the burning question: Why would anyone want to eat organ meats in the first place – beef liver, heart, and kidney, to be specific? Simple. They’re basically […]

HR specialists reveal 8 employee retention strategies

Employee retention strategies are critical to the health of your company. This is particularly true for smaller businesses, which often don’t have the luxury of employing multiple people in the same role. Every team member is essential.  Having a strong team can give you the confidence necessary to drive your business forward. When a star […]